Active Living Plugged In Los Angeles – Training Program

Click here to register NOW for Active Living Plugged In!

Day One – Saturday March 15th - Developing “Me” Skills

8:30 - 9:00 am Welcome & check In

9:15 – 10:15 Morning Session Focus: Giving Great Live Presentations

Charlie Gandy, Melissa Balmer, Allan Crawford and members of the Pedal Love creative team, and a few trainees who volunteer in advance, will give a series of short 5 minute talks illustrating the TED speaking model focusing on the why of their passion for active living advocacy.

Charlie Gandy – How the Bike Became My Political Career

Melissa Balmer – What’s Love Got to Do With It?

Allan Crawford – Following My Passions

10:15 - 10:45 Break

10:45 -12:00 Mid Moring Session Focus: Live Talk Coaching + Creation

Trainees will be broken into small groups that they will work with throughout the training. This time they’ll be collaborating on creating a live lunchtime talk.  Each person will audition within the group to do a 5 minute talk. Peer coaching will be facilitated between each presentation. Note: we will be sharing with you ahead of time an overview of the TED model so that you can prepare a subject and images for your possible presentation.

12:00 – 12:30 Lunch

12:30 to 1:00 Lunch + Live Talks

Selected speakers give their live talks. The entire group votes on their favorite and the winner receives a fun (if perhaps slightly cheezy) prize!

Developing “We” Skills & Building New Audiences

1:30 to 2:00 Afternoon Session Focus: Understanding Proactive Media Pitching

Melissa will go over the distinct differences between building successful public relations vs. proactively pitching the media to create successful media campaigns.

2:00 to 2:45 Focus: Building Successful Social Media Outreach Campaigns Via Storytelling

Melissa, Allan, and Maria Sipin will share successful strategies for building your storytelling skills across multiple social media platforms such as images, videos, blogs, emailers, Facebook, Twitter, Instagram, Pinterest, webinars and Google hangouts to move beyond the choir for finding and connecting more meaningfully with your current audience and expanding your reach.

2:45 to 3:00 Break

3:00 – 4:30 Collaborative Session – Creating a Social Media & Media Outreach Campaign

Groups reform and select an approach and a hashtag for a collaborative campaign with the theme of May as National Bike Month as the topic. Not only will you use all of the tools of social media, but you’re asked to come up with creative media pitches as well to promote this campaign through more than an event. Groups will select a new person to represent the group and give a live 5 minute talk. Powerpoints are encouraged to illustrate your vision.

4:30 – 5:00

The next round of live presentations with another vote for the best one and of course another fun albeit cheezy prize!

5:00 - 5:15

Charlie briefly goes over what we’ve focused on today and Melissa goes over what we’ll be doing Sunday.

*There are social options for Saturday evening!

Day Two – Sunday March 16th

Participating in a Political Movement

8:30 - 9:00 Welcome

9:15 to 9:45 Morning Session Focus: Building Your Political Power

Charlie Gandy will give an overview of the active living movement in California and his role as a leader and trainer via his cross country workshops and the groundbreaking Thunderhead retreat trainings. As a basis for growing our 500 spokesperson campaign in California he’ll share key concepts he’ll present the tools and strategy

9:45-10:15 Facilitated Brainstorming Session On:

Strategies to participate in/grow May as National Bike Month

Place stories in the media/social media campaigns

Recruiting others to the Active Living Plugged In trainings

10:00 -11:30 Creating Your Political Recruiting Live Talk

Groups rejoin and focus on coming up with the best strategy for accomplishing the above three targets. A new person will be chosen from the group to give a 5 minute presentation on each group’s strategy.

11:30 to 12:00 Political Recruiting Live Talks

Groups will present their campaigns and convince us why this approach would be a success.

And yes we’ll vote on the favorite!

12:00 – 1:00 Lunch

Training wrap up celebration! Certificates of completion will be handed out and we’ll announce the training’s overall winner who will receive a beautiful set of panniers from Carmichael & Co. U.S.A. similar to those shown at right (but in beige).

Click here to register NOW for Active Living Plugged In!